VPD H1 2021 - Panel 2: The Evolution of Programmatic Advertising in a Post Third-Party Cookie World

VPD H1 2021 – Panel 2: The Evolution of Programmatic Promoting in a Put up Third-Get together Cookie World



The second panel of the occasion mentioned essentially the most up-to-date options and steerage on market options to third-party cookies. It explored the place we’re at immediately and what options and techniques can be found as we transition right into a publish third-party cookie world.

The panel was moderated by Alwin Viereck, Programmatic Promoting & Advert Administration, UIM with the next panellists:

Rachel Gantz, Comscore
Tanya Subject, CPO, Novatiq
Chris Keenan, Regional VP, Buisness Improvement, MediaMath
Augustin Decré, Managing Director Southern Europe, Index Trade

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